Throughout history the state tried to limit the freedom of its citizens, to dictate its will to the ones who live under its rule; democratic transformations seemed to change this situation, people for the first time in history became safe, at least partially. Yet, it seems that the majority doesn’t actually like freedom. When the world’s governments began gradually impose the prohibitions and laws limiting freedom, the majority supported them. When the government bans gambling, they thank it for saving them from vicious extorters who made them spend huge amounts of money. When it forbids selling alcohol to underaged people, they thank it for saving them from immoral businessmen who make drunkards of them, etc.
This is the first management function and it is a very important area of all the four functions of management. This is the core foundation of management from which other management functions are derived and built. Planning requires the management of an organization to do thorough evaluation of the current state of the company and where the company will be in future. It involves setting goals and objectives to be achieved by an organization within a specified duration .During the planning process, management evaluates both internal and external factor s that affect the company.